October 26, 2008

Supermarket Gourmet - Wine Flavor Pejoy


This post is the first in a series where I'll review interesting food and beverages from supermarkets and convenience stores.

This box of wine/chocolate flavored Pejoy snacks caught my eye because it seems like an attempt by Glico, maker of Pocky, to cash in on "China's newfound obsession with wine".


The front of the box sets high expectations: "When chocolate falls in love with red wine, the sweet flavor melts my heart, and makes me forget the passing of time."

The back of the box was just as interesting because listed as ingredients are cocoa liquor, whisky, coffee powder and, you guessed it, actual red wine, which was number 19 in the list of 21 ingredients.

Verdict: Tastes like communion wine with barely a hint of chocolate. Pass.

2 comments:

Anonymous said...

Are you fucking kidding me? This is the best stuff I've ever had and you give it a pass?!?!

Anonymous said...

I agree with Anonymous.